BRIEF We help you organize your thoughts, share about your company. *Asterisks indicate important data. Please enable JavaScript in your browser to complete this form.BACKGROUND INFORMATIONProduct or Services: *Trademark or full name: *Tax ID *E-mail: *Product or Service Mission: *Product or Service Vision: *PRODUCTS OR SERVICESDescription of the product or service: *Value proposition: *Brand values: *Competitors: *Business concept: *OBJECTIVES OF THE BRANDING PROJECTWhat are the business goals? *What is the target audience? *What do I need to communicate with the highest priority *What is the communication goal of this project? *What do we know about our target audience that can help us? *COMMUNICATION TONEWhat is the personality of the brand? *What is the tone and communication style that best fits with the brand's objectives? *What behavior do we want from our target audience as a result of this communication strategy? *CONTACT CHANNELSWhat are the traditional and digital media that our target audience consumes the most? *How many people will be dedicated to brand management in the project? *Do you want information about trademark registration at INDECOPI?YesNoDo you need reports for your website?YesNoReferences from direct competitors: *Personal references: *MessageEnviar
